Free · Quick account to grade your site

Audit Your Newsroom's — or Newsletter's — Digital Health in 90 Seconds.

Get a plain-language site audit across SEO, UX, trust signals, and AI readiness — scored fairly whether you run a newsroom or write solo on Substack, Beehiiv, or Ghost — with exact, dev-ready action steps to fix what's holding your traffic back.

Free scan. Full report — $49.

Free account required — your inputs are saved

See a sample of the full report

70+
criteria evaluated
1,879
sites graded
11
categories covered
~90 sec
analysis time

Free

Instant scorecard

Everything you need to see where you stand.

  • Letter grade (A–F) + overall score out of 10
  • AI-generated summary of your site's strengths and gaps
  • All 11 category scores — Strong, Needs Work, or Critical
  • Radar overview of your performance shape
  • Preview of the top issue in each category
  • Terms of Service rights-grab check (advisory, not scored)
  • Shareable score link for X, LinkedIn, or email

Full remediation plan

$49

Everything in Free, plus the complete fix-it guide.

  • Numeric scores + progress bars for every category
  • Top 5 prioritized recommendations — plain-language, with who should act & what to say
  • Step-by-step fix instructions, code snippets & CMS-specific guidance
  • Implementation roadmap — This Week, This Month, This Quarter
  • Full per-criterion breakdown across all 70+ criteria
  • Trust Project compliance checklist
  • llms.txt generator for AI crawler disclosure
  • robots.txt analyzer with AI-crawler recommendations
  • Commercial licensing schema analysis
  • Peer benchmarking against similar sites
  • Screenshot gallery of your site
  • Score-change tracking across re-scans

Scan first — unlock the full plan for $49 when you're ready.

Used across the industry

Independent & Newsletter Writers

Major Dailies

Public Radio & Campus Papers

How it works

1
🌐

Enter your URL

We analyze your homepage, article pages, about page, contact page, and technical files like robots.txt and your RSS feed.

2
🤖

We evaluate 70+ criteria

Covering design, trust signals, SEO, mobile experience, accessibility, and AI readiness — scored against journalism best practices.

3
📋

Get your grade and action plan

Prioritized recommendations written for site owners, not developers — with plain-language explanations and who should act.

Also included, free: every report checks your Terms of Service for clauses that claim broad rights over content readers submit — separate from the 70+ scored criteria, and never part of your grade.

A note on security: if a site uses bot-protection software (DataDome, Cloudflare, and similar), we’ll tell you we couldn’t evaluate it — we won’t guess a low score from pages we couldn’t read.

Built for newsroom leaders — and independent publishers

NewsGrade is built for editors, publishers, digital directors, journalism funders, and independent newsletter writers — who want to improve their site but don't have a technical background. Every recommendation includes plain-language explanations, identifies who on your team should act, and gives them the exact words to use.

News Directors & Editors

Understand your site's strengths and gaps without needing a developer to explain them.

Publishers & GMs

Get a board-ready report showing where your digital product stands and what to invest in.

Journalism Funders

Evaluate a grantee's digital infrastructure before writing a check.

Press Associations

Offer site audits as a member benefit at scale.

Independent & Newsletter Writers

No dev team, no masthead — just a plain-language report on what's actually hurting your reach, scored fairly against other newsletter platforms instead of legacy CMS sites.

For Site Owners

Own a news website? Take control of your score.

If your site uses security protections that block automated analysis — like Cloudflare, Akamai, or a corporate WAF — your NewsGrade score may be incomplete or unavailable. Verifying your site solves this permanently.

  • Step-by-step allowlist instructions for Cloudflare, Akamai, AWS WAF, Nginx, and Apache
  • The most accurate analysis possible — our tool can access all your public pages
  • A Verified Publisher badge on your results
  • A Publisher Dashboard to track your score over time
  • Priority access to re-evaluations

Verification takes 5 minutes and works like Google Search Console — add a small tag to your site to prove you own it, and you're set.

NewsGrade

NewsGrade evaluates sites against documented best practices from the Trust Project, Chartbeat, Google Search Central, WebAIM, Nielsen Norman Group, and SEO for Journalism. The tool uses a proprietary analysis of HTML source code and does not access private data, analytics, or login-protected content.

© 2026 NewsGrade